Have you tried Google Ads and it hasn’t worked for you? Read our blog and watch our short video below to find out why you aren’t generating leads, calls and clients from your campaign, and how to fix your ads fast.
As the world’s biggest search engine, Google gives you the opportunity to get your brand, product or service in front of your target audience, at the point of interest. There is also Facebook Ads, YouTube Ads and Instagram Ads which, done correctly, can increase opportunities for you to sell.
So, why aren’t your ads working?
Consider Your Customers’ Journey
Are your ads saying the same thing as your website? Consistency is key to create a positive customer journey.
When someone clicks your ad, make sure you’re sending them to a designated web page that will sell the particular product or service that you have advertised to them.
Provide the solution to their pain and you will convert those clicks into customers.
Look at Your Follow Up
82% of sales happen on the second, third or fourth visit to your website: a good first impression isn’t enough to generate enquiries.
You need to create remarketing campaigns to stay in touch with your prospects throughout the 21 day buying cycle.
These campaigns will help you build relationships with your target audience and get them back to your website to finally make the purchase.
Watch our short video for more information here:
If you’re running Google Ads and your campaign has been unsuccessful, we can help.
Want a FREE ads review? Book your discovery call here to fix your ads fast and start generating sales.